Clothing Store Manager Must See How To Manage Well.
The importance of the store manager is self-evident, which has an important influence on the inside and outside of the store, no matter what it is.
As a supervisor, Xiaobian thinks that there are at least three conditions: (1) whether it can give subordinates "trust"? (2) can it stimulate the work desire of subordinates? (3) does it have the ability of leadership and control? As a manager, we must first think about these three questions.
First, define your role.
As the core of clothing store, the manager is also the criterion and ruler of all employees.
As a manager, if he is not clear about his role, how can he lead his employees to achieve good results? Clearly, the manager plays three roles: the profit making person, the shop manager, the corporate culture, the system executor and the communicator.
That is to make clear the responsibility.
Two, study management knowledge seriously.
A qualified shop manager must have basic management knowledge. How to improve management literacy can be through reading, studying and consulting others. A qualified shop manager should consider the question of how to manage to make profits. This is a very intuitive question.
Three, do a good job in commodity management, including purchase, sale, and inventory management.
When purchasing, we should make statistics on the attributes and quantity of the required commodities, and have a macroscopic plan. We must make good records when we sell, and the inventory manager is very important for the overall planning of future sales.
Four.
Selling skills
Train.
The store manager also needs to know the sales skills. The store manager should have practical sales experience. If the salesperson's sales skills are not skillful or unable to serve the crowd, then the other salesmen will not have the confidence of two, so the sales volume will be quite bad.
Store sales skills training is quite critical.
A manager with good sales skills can attract more customers outside the country and be an example for employees to follow.
Five.
Administrative ability
Train.
Apart from being a leader in sales, he is also the executor of the storefront. He must have certain administrative ability and excellent management ability, handle the relationship between employees and deal with the correct performance fairly and fairly.
Starting from the overall situation, we should conduct scientific division of labor and strict supervision according to the characteristics of the staff, encourage the enthusiasm of the staff, and deal with emergencies in a flexible and calm manner. This is the basic ability of the store manager.
Six, store operation training.
The store is a big stage. The shop director is a director. The director must use all kinds of props, such as the display of the merchandise, which is novel and unique. It can decorate the scene and interpret the theme. The music can play the atmosphere and not the shopping environment. Sales promotion can not only attract customers to buy, but also grasp the scale.
There is also the clean-up and maintenance of store hygiene.
Store operation is the embodiment of the true ability of the store manager. He must coordinate the work of every employee, without confusion or confusion.
How to train a store manager
Seven.
service idea
Train.
In the market, there are many stores in the same clan, many different stores, and bad service, which directly leads to a decline in turnover. For the shop keeper, besides the hardware must be excellent, the software is the most important service. The manager must firmly serve the supremacy of the idea, so as to drive the service level of the entire storefront. Service is another facade. The quality of the service of a person is a problem, which may affect the image of the entire store.
What is important now is innovative service. When your service is not new and popular, your service is not a service.
How to train a store manager
Eight, staff education and training.
Employees should be educated for a period of sales performance and level, so that they can work better.
At the same time, we need to know some training knowledge, instilling the right sales concept to your employees, and doing well in training is also one of the qualities that a qualified store manager should possess.
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